Why is Magento so Popular?

Why is Magento so Popular?

Let us throw a hypothetical situation at you: you are planning to purchase your first ever house. What will be of utmost importance and would your priorities match somebody else’s as well? Maybe you are considering a cute, little picket fence, a long driveway and a beautiful backyard; in short, you are looking forward for a home that reflects you and your personality. Well, same goes for the website design. Your  Magento E-Commerce Website Design  should reflect the true sense and purpose of your business.

While handling the matter of company’s website, you need to pinpoint the things you want to include and what else can be excluded. You need to make a website that is unique, easy to navigate, user friendly and above all, a true reflection of your business. Though the design of the website is important, but not the whole sole point of focus. Now with this, let us discuss the various pros and cons of custom as well as theme based web design that would surely help you to make a good and smart decision.

Theme Based Website Design


  1. With theme based design, you can preview, alter the functionalities and can have an exact idea as to how would your final page look like. You have a fair idea about the working of website, even before making it live.

  2. Now you have plethora of themes that are customized according to the requirements of a particular niche. So, no more hassles with font size, colours, portfolios, content layouts. You just have to customize it.

  3. If you don’t have a team of developers for the backend support, then don’t fret. Now when you work with theme based web design, you automatically have their support team with you that helps you with any kind of complication that may arise before, during or after the launch.


  1. When you opt for a theme based web design, there are high chances of stumbling on a website using the same theme. There is a lack of sense of originality.

  2. With the pre-structured themes, there is a very less space of customization of pages. These themes come with set pages format and you have to work according to the theme.


Custom Website Design


  1. The basic advantage of custom web design is that it would be only yours. If you are into baby products, you can have a homepage with soft colours. But to make the custom web design your ally, you need a good team of developers.

  2. You have the control over every small detail of the website, be it colours, fonts, layouts, social media integration or plugins. It can enhance the quality of the website but can also affect the overall productivity.


  1. You have to understand the fact that when you opt for Custom Website Design, the developers have to work on it from the scratch. In other words, it is a green project and it would cost you more as compared to the theme based web design.

  2. Sometimes, you may have to face the situation of ‘too many cooks spoil the broth’. Designing a website is a creative and artistic work and everybody has their own views and perceptions that can lead to decreased productivity and long waiting time.

But before taking any decision pertaining to the website design, you need a website agency like Enterprise Web Cloud that understands in and out of any business as well the concepts of website designing. When you hire one such agency, one thing you assure yourself is a seamless, user friendly and creative website for your brand!

Importance of Custom Web Design for E-commerce Website

Importance of Custom Web Design for E-commerce Website

The e-commerce industry has changed the way we do business and has made many entrepreneur wealthier, self-sufficient and gainfully employed. Recently, many businesses have gone internet savvy, with them having their own websites and having profited from the same. An e-commerce website is an alternative to the physical retail stores to sell products. Having a great website is imperative to execute a good marketing strategy. That being said, just a functional website won’t guarantee any benefits unless the website is designed aesthetically.

Web design determines the way your website looks in terms of its display, colors, fonts, graphics, structure etc. Think of a web design as your clothes, just how we dress to impress, a presentable Ecommerce Web Design conveys about your brand.

Here are a few reasons to understand the importance of web design for an Ecommerce website:

Navigation – Ensure that your website isn’t cluttered, confusing or chaotic so that the users can find what they are looking for. A well-designed website helps put things in order, if the user can’t find what they want, they can just move to another site easily. A good design illustrates the consistency of your business. For holding a customer’s attention your navigation must be as coherent as possible.

Aesthetics and Uniformity – As sensual beings, we prefer our surroundings to be appealing to the senses. We change the wallpapers on our gadgets, travel for the same. Thus, the design of our surroundings plays an important role in our daily lives. An attractive website is pleasant as well as invigorating. Uniformity is another thing essential for a good website besides its aesthetics. A consistent style, format, and typeface throughout the site ensures a good user experience. The least distractions make for an aesthetic layout for your website, thus increasing the web traffic.

Trustworthy – Many giants like Amazon and eBay enjoy the trust and confidence of the users, unlike numerous small online sellers who work endlessly to sell their products. To build the trust of the users, a professional looking website is essential. A good design makes the customers feel that your business is authentic and well-established. The customers make online transactions on Ecommerce websites, thus, building trust is vital.

Sales and Competition – A good web design equals a good sale. An attractive web design makes the website not only appealing but user-friendly as well. The longer the customers stay on your website, the more it will encourage the activity and sales. To attract potential customers, a web design should look professional and informative. A sloppy site can encourage your customer to shift to your competitor’s site. Ecommerce is a highly competitive platform and an appealing web design will ensure that you remain at the top of your game.

To conclude, an Ecommerce website development can be enhanced by proper web design practices. To boost your Ecommerce Web Design in Toronto, get in touch with a good design agency for an efficient website for online shopping.

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